Hello Everyone:
Almost ten years ago, I started Noble Body because I was frustrated.
Like many of you, I was tired of skincare products filled nasty or do-nothing ingredients and products that made big promises but rarely delivered results. I believed there had to be a better way.
So, I set out to create products that I genuinely wanted to use myself. Natural and effective formulas made with high-quality ingredients I studied, sourced, and trusted.
What began as a simple idea eventually grew into Noble Body.
Over the years, thousands of customers all over the world placed their trust in this company. Many of you became repeat customers, shared your stories, left thoughtful reviews, and recommended Noble Body to friends and family. For that, I will always be grateful.
The last few years have reminded me that life has a way of changing our priorities.
After a nasty health scare in 2023–24, I found myself taking a hard look at where I was spending my time and energy. Like many entrepreneurs, I had poured countless hours into building several businesses, often putting myself last. (And this was after an epic career change from a Trial Attorney to Ecommerce more than 10 years ago.)
It became clear that I needed to make some changes. And right now, I'm at a crossroads of having to rebrand, repackage, and manufacture multiple products. It's a tall and expensive order and I'm not up for it. I never was one to fake it, cut corners, or do a half-assed job, so the best solution is to take a break.
For the foreseeable future, I've decided to put Noble Body on pause while I focus on my health, some personal priorities (including my sons), and growing my newer company, 100% Naturals. Although the products are different, the mission is very much the same: Honest, high-quality products with an unwavering commitment to purity, authenticity, and integrity.
I want to emphasize that this isn't a dramatic farewell or an announcement that Noble Body is gone forever. It's simply a pause. Sometimes the right decision is to step back, recharge, and see where life leads.
As a small thank-you to everyone who has supported Noble Body over the years, I'm bringing back our Christmas in July Sale, with 40% off everything on the website.
If there's a favorite product you've been meaning to stock up on, now is a great opportunity. I honestly don't know when or even if some of these products will return.
More than anything, though, I wanted to say thank you. Thank you for believing in Noble Body and in me.
Thank you for supporting my wild idea where I always tried to do everything the right way.
Thank you for every order, every review, every email, and every word of encouragement over the years.
It's been an incredible journey, and I'm deeply grateful that all of you have been part of it.
With sincere appreciation,
Johnny
Founder, Noble Body
July 21, 2026
